THE CUSTOMER
CleverVoice is a voice message marketing start-up and approached us to design and implement their complete solution from inception.
THE BRIEF
CleverVoice had a new marketing concept requiring the creation of a customer facing frontend website linking to SMS and voicemail backend systems.
THE REQUIREMENTS
At the time, CleverVoice were a small start-up without their own engineering capability and needed a partner to architect and implement their solution. A close and collaborative relationship was required as some of the scope was still undecided.
"We found an excellent partner in GC, and have been exceptionally impressed by their work, ability to deliver, technical expertise, and professionalism. We would, and have, strongly recommended them to others."
Keith Hawkins,
CEO, CleverVoice
THE SOLUTION
IWe took CleverVoice’s brief and architected a cloud-based solution for their system. We also researched SMS and cloud-based voice providers, making recommendations to CleverVoice incorporating factors such as economics, technological suitability, and commercial stability. We then developed the complete solution, delivering a fully tested and operational system to the customer on time and on budget.
After a very successful launch, we continued to provide extensive product support, performing ongoing product development to broaden the scope and functionality of the solution. For example, a public RESTful API was added allowing third parties to integrate CleverVoice within their product, and further extending its commercial reach.
Our familiarity with start-ups laid solid foundations for the working relationship with CleverVoice. We tailored our approach to match the pragmatism and budget constraints required by the customer. Leveraging our experience and connections in the venture capital sector, we were also able to advise on fundraising, and how to present CleverVoice’s novel proposition to the investment community. We also advised on Intellectual Property and authored patents for CleverVoice to file through their attorneys.
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